Floating On

aaah...

Well I’ve just finished my 6 weeks with the chaps and chapettes and “still waters run deep”.

I was also kindly given responsibility for producing the promotional 2009 diary for their new charity My Ten Days (full site coming soon), which asks bosses of small businesses to allow one employee ten days extra paid leave to help people less fortunate than them, either at home or abroad. A rather smart and generous idea, don’t you think?

Typography & Identity

Walking past the brand spanking new King’s Place in London, I noticed this jumble of letters sat in the foyer. Obviously waiting to be assembled into the correct order, I was surprised at how easily I could work out what they were soon to be used for and it was a valuable lesson in how a strong logotype can be a simple yet powerfully effective tool of identity. See if you can work it out too…

Clue: the answer will be news to you

Apologies…

…for being so pathetic at posting, but I have been severely restricted in my internet access. However I plan on being much more consistent from now on, starting with the above post…